Jaipur: This city is
not a venue for the World Cup matches, but flags made in Jaipur
will make their presence felt as they swirl and flutter across
venues in India, Sri Lanka and Bangladesh for the mega event from
That's because a Jaipur-based trader, Chaganlal & Sons, has bagged
orders to supply flags, cutouts, masks, T-shirts and posters to
cricket boards in Sri Lanka and Bangladesh and various cricket
associations in India.
"The flags of all 14 countries which are taking part in the World
Cup are in huge demand. In Bangladesh and Sri Lanka, we have
supplied flags on government orders.," said Rajesh Agrawal of
Chhaganlal and Sons.
"Besides, all cricket associations which are hosting the matches
have placed orders," said the trader who operates from a small
place in the walled city of Jaipur. He said each cricket
association is shelling out around Rs.1-1.5 lakh to buy flags,
cutouts and other items.
The trading company had earlier supplied flags for the FIFA World
Cup, the 2010 Commonwealth Games and also the presidential
elections in the US.
He said the demand for flags and other promotional items for the
Cricket World Cup has exceeded expectations this time. "We have so
far sold over 30,000 flags and are trying our best to meet the
demand growing with each passing day," said Agrawal.
Malls, cinema halls and hotels are also queuing up to buy the
World Cup promotional items, he said.
Obviously, the flags of India top the list of most wanted items
this time around. "Face cutouts of Virat Kohli, Sachin Tendulkar,
Virender Sehwag and Yusuf Pathan are very much in demand," said
The flags are available in all sizes, from 1 cm to 10 feet in
length, costing between 10 paisa and Rs.800 in wholesale purchase.
Face cutouts are being sold in the range of Rs.150 and Rs.800,
T-shirts from Rs.60 to Rs.500 and posters come cheap at Rs.10.