Mumbai: Far from being acquaintance to sex toys, Indians were once even shy of openly buying condoms. Things however have changed rapidly with the launch of online stores offering a wide range of hitherto unique tools, and more and more number of males and females in India are ready to give them a try.
A survey by thatspersonal.com, an online store selling sex toys and sexual wellness products, offers a fresh insight into the trends and usage patterns of sex products in India. According to the research report, which analysed data from over 80,000 orders, 52 months of internal traffic, customer interactions and surveys, 62% of the buyers of sex toys are men, while just 38% are women.
The survey also showed that while there are more males buyers, when it comes to women Punjabi women are more interested in trying the kits and in Gujarati sales of sex tools go up during Navratri - the 09-day festival when according to other survey reports condom sales shoots up every year.
Intimate massagers were the highest sold sex products for women. For men, the favourite products seems to be lubricants.
The survey finds that delay sprays, sexy lingeries, pleasure rings, condoms and 'sexcitement' lotions are the preferred products for most of the Indians. But, intimate massagers are the highest sold sex products for women and the favourite products for men seems to be lubricants, according to huffingtonpost.in.
The survey also revealed that women from Punjab have topped the list when it comes to the number of women in India who bought sex products in the last year. However, unlike the rest of the country, women from the state don't really buy intimate massagers, but 'sexcitement products' like arousal oils.
In fact, the highest number of 'sexcitement products' were sold to Punjab women, the survey shows.
During Navaratri, the sale of sex products like adult games, edible lingeries, edible body paints and pleasure rings do well in Gujarat. Smaller towns in Gujarat like Rajkot, Baroda and Bhuj love lubricants, adult games, penis pumps, sexy lingeries and intimate massagers.
Women buyers in Baroda beat all the other cities. 53% of the sex products sold in Baroda are bought by the women there, the survey finds.
Bhopal is the most experimental city when it comes to buying flavoured condoms. And 28% of the sales from Bhopal come from women buyers.
In the last one year, Uttar Pradesh purchased the most number of penis enlargement products. And the most number of BDSM products are bought by people in Assam, according to the survey.